WASH Advocate’s mission was to increase awareness of WASH (Water, Sanitation and Hygiene) issues and solutions, and to increase the amount and effectiveness of resources devoted to those solutions throughout Africa, Asia, and Latin America. Attending a conference with many other organization in the same field, WASH Advocates needed something to allow them to stand out from the crowd. Lost Pearl Creative took facts about the water crisis and created an easily understandable, visual “story” that communicated the importance of water and sanitation services. WASH Advocates reported that the attendees of the conference stopped at the WASH Advocates’ booth to take pictures with the eye catching poster and ask questions about the content.
